Frequently Asked Questions
What are the main disadvantages of SMTP sending for email marketing?
SMTP sending is designed for everyday one-to-one email, not modern newsletter or campaign delivery. The biggest drawbacks are sending limits, lower deliverability, missing analytics, manual unsubscribe and bounce handling, and a higher risk of messages being blocked by major providers.
For a deeper breakdown, read Mail Designer 365's guide to the disadvantages of SMTP sending.
For a deeper breakdown, read Mail Designer 365's guide to the disadvantages of SMTP sending.