Discover everything that's new in our comprehensive update guide...
Creating a Mother's Day email campaign is a great way for you to show them how your business can help them thank their moms for all they do.
Email Campaign Ideas for Mother's Day
Come rain or shine, Mother's Day is an important occasion for us all, and an opportunity that your business shouldn't pass up on. Here are some different types of Mother's Day email campaign, plus examples for you to try out this year...
Creating Mother's Day Gift Guide Emails
Choosing a gift to signify just how special your mom is can be difficult. Provide your customers with a guide of your best products for gifting to help give them a little bit of inspiration.
Compiling these gifts on a separate landing page will make it even easier for your customers to shop and find the right items faster.
Here are some great examples of Mother's Day gift guide email campaigns...
Whistlefish
Nordstrom
GAP
Kate Spade
Sending Mother's Day Promotional Emails
A holiday like Mother's Day also provides your business with a great excuse to hold a promotion. At this busy time of the year, this encourages customers to choose your store over other competitors and should help drive sales.
Try offering a promotion which will be practical for your customers, such as free delivery, an extra gift with every purchase, or complimentary gift wrapping.
A percentage discount or sale is another great way to help you get the competitive edge when it comes to prices.
Here are some great examples of promotional email campaigns for Mother's Day...
Starbucks
West Elm
Avon
Mother's Day Reminder Emails
Last but not least, a friendly reminder email can make all the difference in securing a sale this Mother's Day.
It's easy for holidays and dates to slip your customers' minds. Sending out an email reminder not only helps them keep track of the date, it also applies a gentle sense of urgency and could help increase the likelihood of them purchasing from your store.
Here are some examples of reminder emails sent out as part of a Mother's Day email campaign...
Paperless Post
J Crew
More tips for your Mother's Day email campaign
Now you've got some ideas of what kind of Mother's Day email campaign to send, try out these quick tips when building your design in Mail Designer 365...
- Use a floral theme: Flowers are a common Mother's Day gift and often associated with the special day. Browse the Unsplash library to find a fitting floral motif or background to use in your email design and set the tone.
- Pick a vibrant color scheme: Using bright colors is a great way to create a feeling of celebration in your design - perfect for the occasion. Try using fun colors like pinks, purples and oranges to lift the mood.
- Optimize the call to action: This is the most important part of your email design, as it will take your customer straight to your site, where they will make their purchase. Make sure the links are practical and direct and use a bold design to help them stand out from the rest of the email. Here are some great techniques you could try...
- Mention Mother's Day in the subject line: Finally, you need to round off your email campaign with a powerful subject line. This will help your email stand out in a crowded inbox. Be sure to mention Mother's Day in the subject line so that customers on the lookout for a great gift will be tempted to open your email.
Creating Mother's Day Email Templates in Mail Designer 365
Mail Designer 365 offers a wide range of stunning seasonal email Design Ideas, including these ready-to send HTML email templates for Mother's Day:
Explore our shiny fresh text buttons (beta): from elegant „Read more“ links to eye-catching „Get it for free“ Call-to-actions. Thats not all: Use Badges (beta) in the same way and…
Read More
As one of the biggest holidays of the year, Easter creates the perfect opportunity for your business to do something special. Creating an Easter email campaign is one great way in which you can get involved in the seasonal fun this year.
Designing an email template to use for your Easter email campaign is super fun, but with so many businesses competing, you want to make sure your campaign stands out to your customers.
Here are some of our top tips how you can egg-cel (we think we're funny) at email marketing this Easter season, plus some awesome examples of previous Easter campaigns...
Tips for Your Easter Email Campaign
Try out a new color scheme
With Easter falling in the middle of spring, it's fun to change things up in your email design and opt for a bright, fresh new color scheme.
Typically, pastel colors are popular at this time of the year and really give your design a springtime feeling. Experiment with different background colors, or just a subtle pop of color in your headline or CTA (call-to-action) buttons.
Bright orange and yellow tones are also typical in many Easter-themed designs. Again, if you want to keep things simple, you can use these colors as an eye-catcher to help highlight important aspects in your design.
J Crew go all out with colors in this bold Easter-themed design.
This design by B + C shop keeps it more simple and uses yellow to highlight headlines and important text.
Include typical Easter themes
Lambs, the Easter Bunny, small chicks, Easter eggs, etc; these are all traditionally associated with the start of spring and the Easter celebration. Incorporating some of these symbols into your email design will help make the Easter theme clear from the get go.
Sunuva use a sweet bunny/Easter egg combination as their feature image in this Easter email campaign.
Tip: Check out Unsplash to find a huge range of license-free stock images to use in seasonal email designs. Mail Designer 365 offers direct Unsplash integration in the app, so you can browse our curated collection, or use the search feature to find exactly what you need:
Use Unsplash integration in Mail Designer 365 to search for relevant images to use in your Easter email campaign
Hold a sale
Spring is a very transitional time, which makes Easter a great occasion to hold a new season sale or special promotion. Send out an email campaign promoting your latest products, so customers are prepared for the new season.
Of course, a regular X% off sale is also always effective - especially during a special occasion.
Sales such as this work particularly well for fashion brands, furniture retailers, and consumer goods businesses, where stock is frequently being updated.
Oasis use Easter as the perfect excuse to hold a new season promotion.
Promote family activities
As well as many school holidays taking place around this time, bank holidays also often fall around Easter. This makes it a great occasion for service- or activity-based businesses to profit from.
Use your Easter email campaign to promote fun activities that the whole family can do together and get customers inspired.
Try putting together a holiday activity guide or suggesting some top travel locations for the time of year. Helping customers come up with creative ways to keep their kids entertained over the holidays is always a big win.
Trainline sent out this email campaign to give customers ideas of things to do over Easter.
More Examples of Easter Email Campaigns
Here are some more awesome Easter email campaigns that demonstrate these best practice tips...
New Look
In this colorful email design, New Look include some fun pastel tones to compliment their Easter promotion:
Packlane
Packlane also use a seasonal shade of pastel blue in the background. The calendar date at the bottom of the design is also a smart way to remind customers of the upcoming holiday and create a subtle sense of urgency.
NOW TV
This bold design by NOW TV contains a classic Easter egg graphic to make things seasonal. In addition, it also stays relevant by providing a suggestion of something to do over the holiday weekend.
Hobbycraft
This sweet Easter email campaign by Hobbycraft simply focuses on wishing all subscribers a Happy Easter. The pop of yellow in the center graphic is also bang on trend for the occasion.
Fortnum & Mason
What would Easter be without some delicious chocolate? This Easter egg buying guide by Fortnum & Mason incorporates all the right colors and seasonal imagery, while also showcasing their top products.
Creating Easter email templates in Mail Designer 365
We hope you're inspired and ready to start trying out these Easter email campaign ideas. Remember to be bold with your email designs in order to convince your readers.
In need of some more inspiration? Mail Designer 365 offers a diverse collection of Easter email templates - perfect for a seasonal promotion or vibrant Easter email campaign.
You can try out all of these tips and Design Ideas in Mail Designer 365. Download the app for free today and see what you can create.
Ready to send your Easter campaign?
Your design is ready, now it's time to kickstart your campaign! Bring your team on board to discuss designs in Crew Chat and schedule and send campaigns in Delivery Hub. Discover Mail Designer 365 Campaigns →
Get started with Mail Designer 365 today
Start your 7 day free trial and use your Mac to create stylish email newsletters for your business.
No credit card required
Compatible from macOS 10.13 onwards
Creating an International Women's Day email campaign is a great way for your business to show customers that you care about women's rights. As it's such an important occasion, it's crucial that you get the messaging and design of your campaign right.
Here are some useful tips and examples to help you get started with your International Women's Day email campaign.
P.S. Looking for email marketing tips and template ideas for Women's Equality Day (August 26th)? Check out this separate marketing guide.
HTML Email Template for International Women's Day
Exclusively available in Mail Designer 365! Promote a special International Women’s Day event or create an exciting campaign with this bold template.
What is International Women's Day?
Before you start coming up with a concept, it's always good practice to read around the topic. Not only does this help you to better understand the event, it also gives you further inspiration for your campaign.
International Women's Day takes place each year on 8th March and dates back to the early 1900s. It celebrates the achievements of women and emphasises the importance of gender equality.
The day has massive global significance and is celebrated all around the world. In some countries (including China and Vietnam), the day is a national holiday, whereas in others, it is seen as a day of formal observance.
Traditions vary from gift giving, or charity events, etc. and in recent years, the day has become a huge trend on social media.
Tips for your Women's Day Email Campaign
Make the theme clear from the get go
Celebrate the day confidently and introduce the topic in your email straight away. Include the term "International Women's Day" in your subject line so interested readers know they should open your email.
Use a large, central headline to deliver your campaign message. This shows readers that you're not shy about celebrating women and makes the day the main focus of your email.
Use bold imagery
A picture speaks a thousand words, so use powerful imagery to celebrate strong women. A unique feature image is an effective way to get your message across to your customers and can also be super motivational.
Your feature image could be a colorful illustration, a poignant photo, or a text-based design. Whatever you opt for, position it centrally to ensure it steals the show in your email design.
Here are some uplifting examples:
Gucci uses simple, text-based graphics in this marketing campaign for International Women's Day
Unique campaign artwork by Violeta Noy for Barcelona City Council
Tinder showcased women in a variety of professions in this Women's Day campaign
This abstract artwork by Facebook celebrates women supporting each other.
Celebrate with a promotion
A promotion or special offer is a great way to show that your brand is fully behind the cause. Aside from the regular sale or X% off, you could also think about doing something outside of the box.
Launching a special edition product or holding an event and donating your profits to charity are both good ways to support the cause.
Have fun
As the old saying goes, "girls just wanna have fun!" If appropriate for your brand, try to include some fun elements to your campaign. This could be bright colors, a fun font, or witty email copy.
This is a positive celebration. Use bold, bright colors like pink, yellow, orange, etc. to bring a celebratory feel to your design.
Remember the cause
This is your company's chance to show that equal rights are important to you. Remember that the day is about celebrating the achievements of women, and try to include this in your campaign.
Think about how you and your business can celebrate female success and ensure this is reflected in your email's message. Try showcasing some successful women connected to your industry as a way of recognizing their achievements.
8 Examples of International Women's Day Emails
These email campaign examples perfectly illustrate how to celebrate International Women's Day the right way...
Nike
Nike used their email campaign to showcase inspirational women in sport.
Aerie
This powerful design by Aerie is a motivational message for International Women's Day.
SkinnyDip
Skinny Dip use a fun GIF in their email design to share their important message.
Cost Plus World Market
Cost Plus share stories of successful women in the food industry.
Anthropologie
This campaign by Anthropologie focuses on a specially launched collection.
Nasty Gal
This bold, pink design by Nasty Gal offers a generous discount for International Women's Day.
American Eagle
Mango
The large headline in this refined design by Mango makes it clear what is being celebrated.
How to get started
- Download Mail Designer 365 free onto your Mac
- Explore a range of ready-made email templates for Women's Day or create your own
- Ready to send? Click to start your campaign and send to your audience via Mail Designer 365 Delivery Hub
Get started with Mail Designer 365 today
Start your 7 day free trial and use your Mac to create stylish email newsletters for your business.
No credit card required
Compatible from macOS 10.13
Enjoyed this post?
Get more inspirational tips, tricks, and best practice examples in the Mail Designer 365 Newsletter Academy -
your one stop hub for all things email marketing strategy and newsletter design.
As almost a quarter of the world’s population, Islam is the second largest religion in the world, making Ramadan and Eid ul-Fitr two major events in the spring marketing calendar.
Depending on where in the world your customers are located, Ramadan and Eid may already be a key part of your marketing strategy. However, even if you are not planning a major campaign, if you know you have a muslim customer base, it is a kind gesture to recognise these big occasions in some way.
In this guide, we're taking you through some useful tips on what to include in your email messages for Ramadan and Eid ul-Fitr.
What is Ramadan?
Ramadan occurs in the ninth month of the Islamic calendar and, as one of the five pillars of Islam, is a very important time for Muslims. The month of fasting begins when the new crescent moon is first visible in the night sky and ends with the arrival of the next lunar month.
During Ramadan, Muslims fast all day from sunrise until sunset. The fast is broken each evening with a special meal known as Iftar, generally celebrated with friends and family. Traditionally, dates and water are the first things consumed after a day of fasting. Before sunrise, many Muslims will also take a pre-fast meal known as Suhoor to help keep their strength up for the coming day.
During Ramadan, Muslims are also expected to help the poor and donate to charity. It is also a very spiritual time and provides many people with the opportunity for meditation and reflection.
When Ramadan comes to an end, Muslim families across the world celebrate Eid ul-Fitr together. This is a really important occasion and is marked with prayer, gifts and great food.
Why should I consider sending emails for Ramadan and Eid ul-Fitr?
Due to the special nature of these holidays, your Muslim staff and customers will be highly appreciative of you taking the time to share a special greeting with them.
Not only this, recognising and celebrating diversity also demonstrates your company's core values and your respect for others. This will go a long way in the long run.
Heartfelt email copy
Even if you do not observe these occasions yourself or would prefer to remain neutral, a simple greeting such as "Ramadan Kareem" (may Ramadan be generous to you) or "Eid Mubarak" (have a blessed Eid) shows solidarity with those who are celebrating and will go a long way in demonstrating your dedication.
If you would like to include a short message, you can concentrate on key themes, such as family, peace, spirituality, and prayer.
Check out this post for more tips on producing better email copy for your campaigns.
Personalization
Including personalization is a good way to show the email recipient you care and have gone the extra mile to tailor the email to them.
If you are sending email greetings to a handful of people (i.e. on your team), you can personalize by hand, however, for a larger list of staff or customers, using placeholders is a quick and convenient way to speak directly to your reader.
Tip: Mail Designer 365 Campaigns supports the use of placeholders for personalisation in your email campaigns sent via Delivery Hub. Just go to Insert > Mail Designer 365 Campaigns to see all placeholders and use the sidebar inspector to switch between options:
Relevant graphics
Make your Ramadan and Eid emails look the part by including relevant graphics. Not only does this improve the overall effect of the email, it also shows you have taken the time to research the key themes around these occasions.
Common themes include moon and star graphics to signifying ties to the Islamic lunar calendar, mosques to signify the importance of prayer, and traditional Ramadan lanterns.
Tip: Stock image websites like Unsplash and Pixabay have tons of license-free graphics you can use for your email designs. Did you know, Unsplash is fully integrated within Mail Designer 365 so you can easily drag and drop stock photos right into your Ramadan email templates?
Mumzworld
This Ramadan email template from Mumzworld successfully incorporates the traditional Ramadan lantern
Nita Cosmetics
This pink design is full of character and represents the Nita Cosmetics brand well whilst also incorporating important themes of Ramadan
Ferns n Petals
The dark sunset theme of this design by Ferns N Petal captures many traditional Eid celebrations
Kalki Fashion
This simple but sweet design by Kalki Fashion subtly incorporates a classic moon and stars theme.
My Batua
This beautiful design by My Batua also offers recipients an exclusive discount for the special occasion
Tumi Malaysia
This turquoise and gold themed design by Tumi Malaysia is the perfect simple Eid greeting
Ready to send your campaign?
Your design is ready, now it's time to kickstart your campaign! Bring your team on board to discuss designs in Crew Chat and schedule and send campaigns in Delivery Hub. Discover Mail Designer 365 Campaigns →
Get started with Mail Designer 365 today
Start your 7 day free trial and use your Mac to create and send stylish email newsletters for your business.
No credit card required
Compatible from macOS 10.13 onwards
Enjoyed this post?
Get more inspirational tips, tricks, and best practice examples in the Mail Designer 365 Newsletter Academy -
your one stop hub for all things email marketing strategy and newsletter design.
As Women's Day approaches, it's a perfect opportunity for businesses and organizations to celebrate the achievements and contributions of women worldwide. One effective way to do this is through engaging and thoughtful Women's Day newsletters. Whether you're a business, a nonprofit, or simply want to show appreciation to the women in your community, a well-crafted newsletter can make a powerful statement. In this blog post, we'll explore some tips and examples to help you create impactful Women's Day newsletters that resonate with your audience.
Women's Day Newsletter Ideas
Women's Day is a prime opportunity to connect with your audience through thoughtful newsletter marketing strategies.
Here are some Ideas for you:
- Special discounts or promotions
One effective approach is to offer special discounts or promotions tailored to celebrate the occasion, enticing subscribers with exclusive deals while showcasing support for women. - Congratulatory message to subscribers
Sending a heartfelt congratulatory message to subscribers not only acknowledges the significance of the day but also strengthens the bond between the brand and its audience. - Celebrate your female staff members
Taking the time to celebrate the female staff members within your organization not only fosters a sense of appreciation and recognition but also highlights the diverse talents and contributions of women in the workplace.
Special discounts or promotions
Women's Day is a prime time for businesses to show appreciation for female customers with special discounts and promotions. Crafting a Women's Day-themed newsletter offering exclusive deals not only celebrates the occasion but also fosters a meaningful connection with your audience. Tailoring discounts specifically for Women's Day demonstrates your commitment to supporting women, fostering loyalty among customers. Seize this opportunity to spread cheer, celebrate women, and drive engagement through irresistible promotions.
Congratulatory message to subscribers
Why don't you take a moment to recognize and celebrate the women in their community. This simple gesture shows appreciation for their contributions and strengthens connections with your audience, emphasizing your commitment to gender equality and empowerment. Let's celebrate the women in our lives, one heartfelt message at a time.
Celebrate your female staff members
Women's day is a prime opportunity to honor and celebrate the female staff members who contribute to your organization's success. Including a special feature in your newsletter dedicated to their achievements and leadership roles not only shows appreciation but also reinforces your commitment to gender equality in the workplace. By spotlighting the talents and contributions of these remarkable individuals, you inspire others and foster a culture of inclusivity and support within your team. Let's make this Women's Day memorable by recognizing and uplifting the incredible women who drive innovation and success in our workplaces every day.
As we celebrate International Women's Day, let's harness the power of newsletter marketing to champion women's voices, advocate for gender equality, and drive positive change. Whether you're a business owner, marketer, or individual, there are numerous ways to make a difference through your newsletter efforts. Let's commit to using our platforms to uplift and empower women, not just on Women's Day but every day of the year.
Creating your Women's Day email message in Mail Designer 365
We hope you're inspired and ready to start on your Women's day mailing. Let's celebrate Women together this March 8th!
In need of some more inspiration? Mail Designer 365 has some beautiful email templates prepared – perfect form Women's day.
Get started with Mail Designer 365 today
Start your 7 day free trial and use your Mac to create stylish email newsletters for your business.
No credit card required
Compatible from macOS 10.13 onwards
Mail Designer 365 Campaigns is your team's workspace for collaborating on email campaigns: Create email templates, then share and sync across users and devices.
After an email design has been saved in your team's TeamCloud, you can discuss designs drafts, sign off on campaigns in Crew Chat, and get ready to send to your audience via Delivery Hub.
To start exploring Campaigns in full swing, you will first need to build up your Mail Designer 365 team. Refer to these step-by-step guides to get started:
Ready to send your campaign?
Your design is ready, your team is on board – now it's time to kickstart your campaign! Schedule and send campaigns in Delivery Hub. Explore Mail Designer 365 sending features →
In the ever-evolving landscape of digital marketing, email campaigns remain a powerful tool for connecting with your audience. However, getting your emails noticed in crowded inboxes can be a challenge. Enter Inbox Optimization – a game-changing feature that elevates the visibility and impact of your email campaigns. In this blog post, we'll explore the ins and outs of Inbox Optimization, with a special focus on how to leverage it to enhance your email preview text.
Why Inbox Optimization Matters:
1. Enhancing Visibility:
Inbox Optimization goes beyond the conventional approach to email marketing. It provides a sneak peek into your email content right in the recipient's inbox, making your messages stand out amidst the sea of unread emails.
2. Strategic Text Snippets:
The feature empowers you to strategically display a brief, engaging snippet of text alongside your email subject line. Craft this text to complement your subject line and entice recipients to open your email.
3. Increased Engagement:
By leveraging the capability to showcase a teaser of your email content, you significantly increase the likelihood of recipients not only opening your emails but also engaging with them. It's a powerful way to capture attention and drive action.
How to Use Inbox Optimization:
Step 1: Finish Your Newsletter
Once you've crafted your compelling newsletter content, you're ready to optimize its visibility.
Step 2: Click on the Inbox Preview Icon
Navigate to the left side of your email marketing platform and click on the Inbox Preview Icon.
Step 3: Edit Subject Line and Preview Text
A small window will open, giving you the opportunity to fine-tune your email's subject line and the Preview Text that recipients will see in their inboxes.
Step 4: Preview for Mobile Devices
Ensure your content has the optimal length for both smartphones and smartwatches. Preview the finished text to guarantee a seamless and engaging experience across devices.
Don't neglect this key part of your Emails
Inbox Optimization is a must-have tool for any marketer looking to boost the performance of their email campaigns. By strategically optimizing your email preview text, you'll not only enhance visibility but also increase engagement and drive the success of your campaigns. Elevate your email marketing game with Inbox Optimization and leave a lasting impression on your audience. Start using this feature today and watch your open rates soar!
Get started with Mail Designer 365 today
Start your 7 day free trial and use your Mac to create and send stylish email newsletters for your business.
No credit card required
Compatible from macOS 10.13 onwards
Valentine's Day is a fantastic marketing opportunity for a wide range of businesses. If you're ready to make the most of this romantic holiday, take a look at our guide for creating Valentine's Day campaigns your customers will fall in love with!
Here we are covering everything from design inspiration, campaign ideas, examples from big name brands, plus HTML email templates for Valentine's Day - exclusively available in Mail Designer 365.
Here are eight top tips on how to create the perfect Valentine's Day email campaign:
1. Incorporate Valentine's Day themed graphics
If you want to promote your business to loved-up customers, using classic Valentine’s Day imagery helps set the tone right away: Think romantic red tones, hearts, roses and all things L-O-V-E themed!
Looking for some inspiration? Check out our Valentine's Day Pinterest board for best-practice examples of Valentine's Day email campaigns created by big brands:
Tip: Using Valentine's Day themed graphics and color schemes is a great way to build in any product or service to this huge retail event. Acknowledging seasonal events and trends makes your business even more appealing and relevant to your customer base.
A dash of pink is all it takes to transform this email by Trainline to an eye-catching Valentine's Day campaign
2. Sweeten up your subject line
A good subject line is a necessity for any successful email campaign, and Valentine’s Day is no exception! As one of the year's busiest retail periods, Valentine's Day is a key date in every email marketing calendar. Make sure your campaign comes out on top by nailing the subject line.
Topical keywords are essential in making any email subject line stand out, as well as keeping things short and snappy. Here are some ideas of Valentine's Day subject lines to help you get inspired:
- Flowers from your Valentine? (New Look)
- Hint, Hint: Sweet Gifts for Valentine's Day (Michael Kors)
- Valentine's treats inside (Jack Wills)
- Swoon over these Valentine's Day deals (Boots UK)
- Romance is just a train ride away (Trainline)
Tip: Use Mail Designer 365 TextScout AI for effective Valentine's Day subject line inspiration.
3. Create a romantic gift guide
Make your business stand out among the masses by highlighting what you have to offer and making it relevant to your customer’s needs. Does your business sell potential gifts? (e.g. jewelry, flowers, chocolates, etc.) If so, make sure you capitalize on this special day by creating a gift guide for your customers!
Make sure any images of products in your gift guide are correctly linked to the product page. To make the shopping process even more streamlined for customs, try adding a custom "add to cart" button to your design. These links can be generated in most leading e-commerce platforms.
Tip: Mail Designer 365 offers a great range of Valentine's Day email templates, including this romantic gift guide design. Insert your logo and your star products and you're ready to send! Get this email template.
4. Strengthen your relationship with your customers
Thoughtful touches such as free gift wrapping, discount codes, or free shipping show your customer you care about them. This sweet example from New Look perfectly reminds the customer that they are appreciated, and the extra 20% off is a great way to get them browsing the site!
Show customers you care about them by offering a discount or special offer.
5. Think about fonts
Fonts also play a big part in creating the perfect Valentine’s Day design. As you can see from this email by Wed2B, combining a themed font with your brand's traditional typeface adds an extra special seasonal touch to your design:
To help inspire you for your own designs, we’ve sought out six fonts which we think are very well suited to a romantic theme. These are all available for you to try out in the Mail Designer 365 app under the web fonts section. Try these font styles out for classical headlines or tempting call-to-actions:
Handwriting and brush style fonts add a personal and romantic touch to your email design.
6. Advertise potential date ideas
Regardless of whether your business is able to provide a traditional Valentine's Day experience, try to use your email campaigns as a channel to inspire customers and provide them with fun ideas of ways to celebrate this year – either by going out or having a cozy night in.
Examples of this could include restaurants and bars offering a special themed menu or wine tasting experience, bakers delivering sweet treats, or movie theaters hosting a cinema event.
Whatever your business has planned, make sure to give your customers something special to look forward to.
Use email to inspire customers with fun ideas for Valentine's Day
7. Don't let your customers forget!
Save your customers the embarrassment of a forgotten gift this year by reminding them in plenty of time about the big day. You should also include your guaranteed last delivery dates so customers have plenty of time to get prepared and avoid any last minute hassle. They’ll definitely appreciate the friendly reminder!
As well as serving as a useful reminder, this also generates a clear sense of urgency in your email and increases the likelihood that the reader will take action. This email by Card Factory campaign is a great example of how to use interesting design and time sensitive language to create a sense of urgency and get customers shopping.
8. Remember that love comes in all shapes and sizes
Valentine’s Day is a day for celebrating love in all forms. If you can represent this in your campaign, you’re on to a winner! We love this example from MAX & Co. “No date? No problem” promotes self love and leaves everyone feeling included!
Creating Valentine's Day email campaigns in Mail Designer 365
We hope you have taken some inspiration for your email campaigns this Valentine's Day. With a range of Valentine's Day email templates, professional design tools, web fonts and layout options, Mail Designer 365 is the perfect place to start creating your romantic designs!
You can try out all of these tips and Design Ideas in Mail Designer 365. Download the app for free today and see what you can create.
Ready to send?
Your design is ready, now it's time to kickstart your Valentine's Day campaign! Bring your team on board to discuss designs in Crew Chat and schedule and send campaigns in Delivery Hub.
Get started with Mail Designer 365 free today
Start your 7 day free trial and use your Mac to create and send stylish Valentine's Day emails for your business.
No credit card required
Compatible from macOS 10.13 onwards
First published: January 2018
Updated: January 2024